Privacy Policy

Your information

Privacy Policy

This policy explains what personal information UKPokerFinder may collect, why we use it, how long we keep it and the choices and rights available to you.

Last updated: 19 August 2026

Plain-English privacy

We collect information to run UKPokerFinder, not for the thrill of owning a database.

UKPokerFinder is a UK live poker directory. Most visitors can browse the site without giving us their name or email address. We primarily receive personal information when somebody chooses to contact us or submit tournament or venue information.

@

Forms and enquiries

We may receive your name, email address and information you provide when contacting UKPokerFinder or submitting a listing.

↗

Technical information

Like most websites, hosting and security systems may process technical information needed to serve and protect the website.

✓

Your choices matter

Non-essential tracking technologies will be handled through our cookie and consent controls where consent is required.

Who we are

UKPokerFinder is operated by Tom Johnson, a sole trader trading as BrandHammer. Tom Johnson is the data controller responsible for deciding how the personal information described in this policy is used.

UKPokerFinder is a trading project operated under BrandHammer. For the purposes of this policy, references to UKPokerFinder, we, us or our mean Tom Johnson trading as BrandHammer in connection with UKPokerFinder.

Privacy questions, rights requests or data-protection complaints can be submitted through our Contact page or by email at hello@ukpokerfinder.co.uk.

What personal information we may collect

When you contact us

Our contact form may collect your name, email address, enquiry type, subject, message and any other information you choose to include.

When you submit a tournament or venue

We may collect your name, email address and the tournament, venue, source and additional information you submit.

Tournament and venue information itself will often be public business or event information rather than personal information. Your private contact details are not intended to form part of the public listing.

Technical information

Our hosting, website and security systems may process technical information such as IP addresses, browser information, request information, timestamps and security logs where needed to provide, maintain and protect the site.

UKPokerFinder does not currently provide visitor accounts, accept payments or take gambling deposits.

How we use personal information

We may use information to:

  • respond to enquiries and correspondence;
  • review tournament and venue submissions;
  • contact a submitter if information needs clarification;
  • correct or maintain UKPokerFinder listings;
  • protect the website against spam, abuse and security threats;
  • maintain records needed to operate the website;
  • comply with legal or regulatory requirements; and
  • establish, exercise or defend legal claims where necessary.

We do not sell personal contact information to third parties.

Our lawful bases

UK data protection law requires a lawful basis for using personal information. The basis depends on what we are doing with the information.

Legitimate interests

For responding to enquiries, reviewing directory submissions, maintaining the site and preventing misuse where our interests do not override your rights.

Legal obligation

Where we need to process or retain information to comply with an applicable legal requirement.

Consent

Where the law requires consent, such as certain non-essential cookies or tracking technologies. Consent can be withdrawn.

Cookies and similar technologies

UKPokerFinder may use cookies or similar technologies needed to operate, secure or remember choices on the website.

Where non-essential analytics, advertising or similar technologies require consent, they should not be activated until the appropriate choice has been made.

Details of the technologies in use and the choices available to you are explained in our Cookie Policy.

Who we may share information with

We may use trusted service providers where necessary to host, maintain, secure or operate UKPokerFinder.

Our website is currently hosted using Krystal’s hosting infrastructure. Form submissions are stored within the WordPress website so they can be reviewed by UKPokerFinder.

Information may also be disclosed where required by law, regulatory requirements or to protect legal rights.

Third-party websites and affiliate links

UKPokerFinder links to third-party websites, including poker venues and potentially gambling operators. Once you leave UKPokerFinder, that organisation’s own privacy and cookie practices apply.

Where an affiliate link is used, the destination website may receive referral or tracking information associated with the link.

How long we keep personal information

We keep personal information only for as long as reasonably necessary for the purpose for which it was collected and for any legitimate legal, security or record-keeping need.

As a working retention approach:

  • routine contact enquiries may normally be retained for up to 12 months after the last meaningful interaction;
  • tournament and venue submission records may normally be retained for up to 24 months where they remain useful for checking listings, sources or subsequent updates;
  • technical and security logs may be retained for shorter periods according to operational, hosting and security requirements.

Information may be retained for longer where necessary for legal obligations, disputes or legal claims.

Security

We take reasonable steps to protect personal information.

UKPokerFinder uses technical and organisational measures intended to reduce the risk of unauthorised access, loss, misuse or disclosure. No internet-connected system is completely risk-free, so we cannot promise absolute security.

Information processed outside the UK

Some technology or service providers may process information in countries outside the UK.

Where UK data-protection law requires safeguards for an international transfer, we will use an appropriate legal mechanism and take reasonable steps to ensure relevant protections are in place.

Children and young people

UKPokerFinder is a poker-related website and is not intended to promote gambling services to children.

We do not knowingly seek personal information from children for gambling-related marketing or promotional purposes.

Your data-protection rights

Depending on the circumstances and the lawful basis being used, UK data-protection law may give you rights relating to your personal information.

Access Ask for a copy of personal information we hold about you.
Correction Ask us to correct inaccurate or incomplete information.
Erasure Ask for deletion where the right applies.
Restriction Ask us to restrict processing in certain circumstances.
Object Object to certain processing, including some uses based on legitimate interests.
Portability Request portable information where the legal conditions apply.
Withdraw consent Withdraw consent where consent is the lawful basis.
Complain Raise a concern about how personal information has been handled.

To make a rights request, use our Contact page.

Data-protection complaints

If you believe UKPokerFinder has handled your personal information incorrectly, please contact us and explain your concern.

We will provide a route for data-protection complaints, acknowledge a complaint within 30 days and investigate it appropriately.

You can also seek information or make a complaint to the UK’s data-protection regulator, the Information Commissioner’s Office .

Changes to this policy

We may update this Privacy Policy when UKPokerFinder’s services, technology, legal obligations or data practices change.

The date at the top of this page will be updated when a material revision is published.

Questions about your information?

Contact UKPokerFinder if you want to ask about this policy, exercise a data-protection right or raise a privacy concern.